Facts and Figures about Art Market Platforms

Let's face it - sometimes you just need some numbers and raw data to point to persuade your team. The truth is, the numbers aren't going to be what gets someone excited about Art Market Platforms - but until they can see the results for themselves, they'll help you convince sceptics to give Art Market Platforms a try.

We've put together some statistics that can help you make the case for Art Market Platforms, gathered from independent research that's been published over the past few years. 

     ·  6 million Americans get their news and information from RSS aggregators

Source: PRWeek and Burson-Masteller, 2005; Pew Internet & American Life Project 2005 

        ·  83% of businesses using our technology alone (excludes the impact of our most effective marketing program) saw a traffic increase to their site 

        ·  88% saw a boost in search engine ranking within 3 months of launch

        ·  62% saw an increase in sales within 3 months of launch

 Source: Backbone Median Art business Survey, 2005 
 

        ·   50 million U.S. Internet users visited sites run using our technology in the first quarter of 2005. That is roughly 30% of all U.S. Internet users and 1 in 6 of the total U.S. population

        ·   Compared to the average Internet user, users of our technology are significantly more likely to live in wealthier households, be younger and connect to the Web on high-speed connections.

        ·  These readers are also shown to visit nearly twice as many web pages as the Internet average, and they are much more likely to shop online

 Source: comScore Media Metrix, August 2005

        ·   57% of these users are male, 43% are female

        ·   48% are age 30 or under, but 52% are over 30

        ·   70% have broadband/high-speed Internet access at home

        ·   82% have been Internet users for six or more years 

        ·    39% have college or graduate degrees 

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